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Obama objected to a reference to his daughters on a school lunch program poster although another, better advertisement might be for American kids to have one entitled: "Obama's Daughters Get a Good Health Care Plan: Why Don't I?" Obama should not be surprised that his kids get an airing on posters; he has shamelessly shilled them when it was convenient and they have had a high profile. Ordinarily the First Family has kept a lower profile, especially when the kids are younger, but he has exploited them at will so far.